APP LAUNCH

 

GETASSIST

A Story of Success

Get Assist, Inc. is the 100% private digital platform that connects small businesses to their communities on a single dedicated network.

 
 
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THE SITUATION

Build market traction and branding for the App launch in Canada and the U.S.

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PROJECT

Build market traction for the first and ongoing phase of the project to include securing media coverage for GetAssist and its CEO, Bruce Fikowski, throughout Canada’s population centers. The second phase involves building a publicity infrastructure in the United States, starting in Phoenix, Ariz.

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APP LAUNCH                     NATIONAL CAMPAIGN

TACTICS

  • Work with Fikowski to reveal his climb from busboy to controller at a major resort in the Canadian Rockies

  • Develop messaging that reflects Bruce’s passion for philanthropy

  • Identify markets that would be most receptive to GetAssist’s services

  • Thought leadership writing for consumer, tech and financial publications

 

RESULTS

  • Digital, broadcast and print coverage of Fikowski and GetAssist resulted in 83 media placements with a return of nearly $1M in advertising equivalency

  • Digital coverage included Buzzfeed, Arianna Huffington’s Thrive Global, radio coverage on the CBC, TV coverage on Global News Calgary and a feature in the Phoenix Business Journal

  • The placements earned GetAssist an expanded presence in local and national North American markets and continues to attract investor eyeballs

 

EARNED MEDIA KEPT GETASSIST'S NEW APP RELEVANT & ON TOP OF GOOGLE

 

GET ASSIST WAS FEATURED ON THE BELOW EARNED MEDIA -3RD PARTY ARTICLES ARE MORE BELIEVED THEN PAID ADVERTISING

 

Earned Media

STAR CALGARY

Connecting people with local business GetAssist community has grown 

GLOBAL NEWS

Calgary app will become the world's 1st small business social network

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CEO BLOG NATION

28 Entrepreneurs Describe the Future of Entrepreneurship

SOCIAL ECONOMICS - THOUGHT LEADERSHIP

The push and pull of data mining is ever expanding. How to protect yourself.

Bruce Fikowski CEO of Get Assist joins Calgary Today's Angela Kokott in studio to talk family, life and business.

THE HAMILTON SPECTATOR

Human interactions should remain private experiences unless people want to broadcast globally.

WINNIPEG FREE PRESS

GetAssist fills U-Haul for Winnipeg's Disadvantaged

IDEAS AND STUFF PODCAST

Twice beating cancer inspired tech CEO Bruce Fikowski to take a calculated leap of faith and launch Get Assist, Inc. GetAssist is the 100 percent private social network that connects individuals with one another and with local businesses to share information, advice, ideas and the sort of help that improves everyday life.

THRIVE GLOBAL

Give selflessly and often! No man or woman is an island. We’re all part of the human race, and we’re all struggling to get by. Regardless of how miserable we might feel in our darkest moments, there is always someone worse off. Give to a cause in which you believe, or better yet, give your […]

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